Chevrolet lanza un concurso digital a nivel nacional que celebra a las familias hispanas. ¡Mi Familia, My Chevy busca premiarle a una afortunada familia un viaje de toda la vida!
(English version below)
Detalles sobre el concurso:
- Las familias deben enviar una foto que destaque un momento o acontecimiento familiar icónico y escribir una respuesta breve explicando más sobre su familia y lo que un viaje por carretera significaría para ellos.
- El plazo para registrarse en línea vence el 31 de diciembre.
- La familia ganadora será seleccionada y anunciada en enero de 2020.
- Una familia (hasta para 9 personas) ganará un viaje del gran premio que tendrá lugar en la primavera del 2020 en la Florida y terminará en unas mágicas vacaciones en Walt Disney World Resort.
- Para obtener más información sobre el concurso Mi Familia, My Chevy, por favor visite: http://www.chevyfamilia.com/
- Siga la conversación en las redes sociales usando el hashtag: #MiFamiliaMyChevy
CHEVROLET LAUNCHES NATIONAL ONLINE CONTEST INVITING HISPANIC FAMILIES TO FIND NEW ROADS TOGETHER
Chevrolet has announced the launch of Mi Familia, My Chevy, a national online contest that celebrates Hispanic families. Chevy is calling on Hispanic families to submit their unique stories for the chance to be selected and awarded the road trip of a lifetime, complete with personal chauffeurs and the latest Chevy vehicles for up to 9 family members.
The online contest is open for submissions through December 31. Families must submit a photo that highlights a special family moment or milestone, then write a short response explaining more about their family and what a road trip would mean to them.
Among Hispanic customers, Chevy is the third best-selling automotive brand, making vehicles that meet the unique needs of today’s Hispanic families and helping to keep them safe on the road. Hispanic vehicles sales account for 14% of all Chevy sales.
As part of the program, Chevrolet has enlisted three Hispanic influencers to capture and share their own Chevy family road trip experiences through their social and digital channels. Each influencer will drive one of Chevrolet’s latest products, including the All-New 2020 Silverado, 2020 Blazer and the 2020 Traverse. These brand ambassadors will also encourage Hispanic audiences to submit their unique contest entries.
The winning family will be selected and announced in January, 2020. The grand prize road trip will take place in Spring 2020 and includes a 6 day, 5 night adventure which begins in Miami, Florida, where the winning family will make stops in their Chevy to enjoy the culture of Miami and experience a baseball fan’s dream in West Palm Beach, before ending in a magical vacation at Walt Disney World Resort, where it only takes a moment together to create memories that last a lifetime.
To learn more about the Mi Familia, My Chevy contest, please visit:
Follow the conversation on social by using the hashtag: #MiFamiliaMyChevy.
